The origin of National Car Rentals dates back to 1947, when the company of 24 independent car rental operators was established. National has proven a successful enterprise, growing and evolving rapidly. In 1954 the company became the first rental brand, offering one-way rentals for people, who wanted to leave for another city. National Car Rental was also the first to introduce computers into reservation operations in 1966.
The company initiated corporate account business in 1980; it was among the first to design a number of rental programs, aimed at making car rental easier and faster. Such programs include "Emerald Club", "Paperless Express Rental Agreement", "Emerald Aisle", "Choice Rental Process" and "Quick Rent", all of which were designed to meet the requirements of small business owners. Today National Car Rentals is regarded as one of the largest car rental companies with its 2,000 locations in the United States, Canada, Europe, Australia and Africa. Due to its numerous changes and innovations the company has remained a leader in leisure and business rentals. In the near future National Car Rentals plans to introduce a new one-way rental policy, with the activation of which the company will waive all cancellation fees. The number of vehicles available for one-way travel will also be limited.
In case of the accident you are required to notify the company within 24 hours. People, who have purchased a Loss Damage Waiver, you'll have to complete an accident report for protection of both sides.
National car rent cars are available for a period of 24 hours, a rental of less than this period will be a subject to additional fees.
National Car Rental Center is involved in a number of projects and campaigns, like constant monitoring of the war with Iraq. The company is committed to delivering all its clients to the destinations in a safe manner.
In 1998 National Car Rentals has also gained the right to name the new Broward County Arena. National Car Rental became the car rental company of the Florida Panthers hockey team, thus increasing its popularity through advertising. Though founded only six years ago the Florida Panthers have already won the Eastern Conference Championship in 1995.
The National Car Rental logo is placed on the building roof, so that the airline passengers have the possibility to see it. Sponsorship of the Florida Panthers is a splendid opportunity for the National Car Rentals to get its name closer to the sports fans and car renters. One of the reasons for making sports a part of the marketing strategy is that Florida is considered to be one of the largest travel destinations in the world and hence, a favourable location for the National Car Rental Center. The National Car Rental hosted the National Hockey League All Star Game in 2001, providing the facility with seventy Private Suites, four Party Suites, two Skyview Party Suites and nearly 2, 400 Club Seats. The Sawgrass Expressway provides 7,600 parking spaces, 226 of which are enclosed.