Dunkin Donuts still remains one of the most popular fast food establishments. Donuts and coffee are favourite items on the menu. Dunkin Donuts has started a coffee revolution. Today it attempts to advance its line of Nine Flavors of Coffee. In 2003 it added to its amount of donuts and coffee "espresso" and a Starbucks Frappuccino called the Coolatta. In 2005 Dunkin Donuts introduced its iced coffee. To brew it you should double the amount of ground coffee, which you normally use. Four tablespoons of ground coffee are recommended for every cup of iced coffee.
After brewing ice must be added to the coffee until the compound doubles in volume. Ice weakens the coffee's taste, that is why more ground coffee is needed initially. Iced coffee must be kept cold and fresh. In order to preserve its best qualities you should make your coffee fresh each day. Sugar, milk or cream can be added to taste. Not only donuts and coffee are available in Dunkin Donuts. It offers a variety of stakes and sandwiches as well. A professional chef, trained in Europe, was hired in order to introduce his new steak and cheese sandwich. With the emergence of Atkins diet, fast food has become a perilous business. The new century required a new approach. Many fast food restaurant started to use healthier products. The menus became more diverse, including salads and fruit. Dunkin Donuts responded by emphasizing its healthy items and adding more beef to its menu. There is also a Dunkin Donuts Club, who are resolved not to use drugs and alcohol. Its members meet every week, drink coffee and eat Krispy Kremes.
Analysts demonstrate interest because of Dunkin Donuts fast growth. Its revenue last year was a 13% increase over the previous year. Dunkin brands is expected to bring more than $2 billion. Dunkin Donuts can be called an American tradition, it is a part of the life in the US today. It is now available to the customers in Asia, Europe and Latin America. There are nearly 6,000 stores in 30 countries of the world, which attract more than 2.5 customers per day. 4,400 of these stores are located in the USA. The greatest concentration of them is in New England.
In October 2005 Dunkin Donuts provided a $75,000 cash donation to Coffee Kids. an international organization which was established to improve conditions of life for families living in America's coffee producing regions. More than 250,000 families are benefiting from this project. They are taught how to identify and treat common illnesses. In 2006 the program is expected to expand to more coffee growing communities. It will also help to create healthcare, training, education programs for children.
Dunkin' Donuts is the largest coffee and baked goods chain in the world, which sells more bagels, donuts and coffee than any other quick service restaurant in America. Donuts chains are going to add 77 stores in the next year. The first stores will be opened in Australia and in the United Kingdom. Dunkin Donuts also plans to open another 300 shops in the USA in the next year. The chain with 2,000 stores in Canada is expanding rapidly.