But then something happened; sports utility vehicles were not the hottest thing going anymore. This is credited to several factors, but the most important one being the rise in gas prices. When prices rose more than a dollar a gallon this past summer, people with sports utility vehicles were starting to rethink there decision. With gas tanks sometimes larger than 20 gallons, people were paying well over fifty dollars for one take of gas. At this time people started to realize that they needed to unload their sports utility vehicle, and get into something that is more economical. Along with all of these sports utility vehicles being traded in, came the decrease of accessories being bought for these vehicles. Ford Escape accessories took a drastic dive in sales, and hurt the dealers in more ways than one. Not only were they not selling new cars because of gas prices, they were also missing out on added revenue from the sale of accessories at the parts departments.
Then along came the Ford Escape hybrid. This car combines the use of gas and electricity to run the vehicle. This process has been incorporated into many other carmakers designs, but was the first for Ford, and boy was it a success. The Ford Escape hybrid allows the buyer to have all of the luxuries of a sports utility vehicle, without having to pay the price at the pump everyday. These cars were a huge success when they first hit showroom floors. Ford dealerships across the country were selling out of these Ford Escape hybrids before they even arrived. There was a large group of people who put in advanced orders to ensure that they received the car that they wanted as soon as it became available. As you can imagine Ford Escape accessories also became a hot item as the Ford Escape hybrid began to sell more. This again added additional revenue to the parts department, which proves to be much needed business.
Overall, the Ford Escape Hybrid has helped to revolutionize the car industry once again. It has built on the reputation originally set forth by the non-hybrid version. This car continues to be a hot seller, and will surely be for years to come, Ford will pull out all the stops to make sure that this is a top seller for a few more years.