Marc Ecko, the head of the world-known company Ecko Unlimited, began his business when he was only 28 years old. From that time, his firm has become a corporation with an annual turnover of more than 200 million dollars and has gained great popularity among young people and adults. Ecko clothes that were originally aimed at the special consumer, nowadays are presented by a great variety of ranges and lines to satisfy the needs of a modern generation. Marc Ecko is designer, artist, creative personality, who joins in his works different sides of the modern society with a great number of cultures.
Being a student of a pharmaceutical school, Marc Ecko decided to give up studying and to be engaged in the occupation that he liked most of all- the creation of new clothes for people. As a teenager Marc was fond of painting the walls of his native city by graffiti pictures and this enthusiasm found the reflection in his future models. It was 1993, the time when the culture of hip-hop style began to be developed and he found himself in the right place at the right time.
The creation of his own business was his dream and this dream has come true. From the very beginning Marc understood that he was able to attract the attention to Ecko clothes by means of offering it to the stars and famous people. It would be the best advertising. Hip-hop and rap stars began to wear Ecko clothes willingly, because the style of these clothes reflected their points of view and preferences in the best way possible.
At the beginning the company began to produce original t-shirts and jeans and received the first profit. Presently the company offers Ecko sweaters and outwear, Ecko polo and casual shirts, Ecko pants and shorts, Ecko jackets, hats and much more apparel for people of all ages. The designer endeavors to combine the street American fashion with contemporary tendencies of the world fashion. Today Ecko Unlimited Company offers twelve separate lines of clothes and accessories: for women, men, and children.
During 1990s the company had been growing fast and in 1999 it made a major step in releasing the line of footwear, gloves, bags, and women line of Ecko clothes under the brand name Echored. The new brands appeared in order to supplement each other and can be considered as absolutely different individual lines. Ecko clothes are the clothes of hip-hop, skate, and extreme sport style.
The combination of different styles and trends is astonishing. That is why the Ecko clothes are so attractive, popular and fashionable. Marc Ecko feels the requirements of his customers and tries to satisfy them by inventing new images. He never relies on the old tendencies of the market and sales, but directs his attention on the peculiarities of different cultures. One more important thing is that all the Ecko clothes are produced from the high-quality materials, the original graphics and details distinguish it from the other brands offered.
Nowadays the Echo Unlimited Company owns the following brands as Avirex, Zoo York and popular magazine Complex.