Sterling Hager PR history

The public relations services? market is one of the fast growing ones. Hundreds of new public relations agencies have been founded and some public relations shops with a rich history and a long list of achievements, and blue chip clients have been closed. One of such public relations and communications agencies is Sterling Hager PR shop. Learn more from this article.

Over the last few decades, the public relations services? market has grown to be a large and multi billion business. Hundreds of new public relations agencies have been founded and some public relations shops with a rich history and a long list of achievements and blue chip clients have been closed. One of such public relations and communications agencies is Sterling Hager PR shop. This public relations agency was founded back in 1984. The Sterling Hager public relations and communications business was started by a solo public relations practitioner Sterling Hager Jr. in a small office with the only management assistant on staff. However, over fifteen years this agency grew to be a large public relations service company with over hundred and thirty full time employees and about fourteen million dollars of annual revenues. This company provided its clients with high quality full service public relations with the main specialization in service technology companies.

Nevertheless, in the year of 2003, Hager decided to close his Sterling Hager PR shop and to sell all the assets. The main body of public relations practitioners and company's employees purchased former Sterling Hager PR agency's assets and client lists. They started their own new public relations shop, called Shift Communications. Presently, the Shift Communication's three principals are: former Sterling divisional president, Jim Joyal; Todd Defren, Sterling's ex. managing director; and former Sterling chief operating officer Ed Weiler. This new company has forty full time employees in its Massachusetts, San Francisco and Washington D.C. offices and it was started with over four million funds in billings. The agency's list of clients already includes such companies, as Egenera Inc. of Marlborough, MathWorks Inc. of Natick, mGen Inc. of Foxborough and Sonexis Inc. of Bostonand and the others. As it was with the Sterling Hager PR agency, Shift has chosen technology communication services for its main field of expertise in public relations.

Nonetheless, it was not the end of the Sterling Hager PR agency. Recently, Sterling Hager, the veteran of public relations business, has returned back into this business. He came up with a new public relations agency, called Main and Madison Group Inc. Although Hager sold all the Sterling Hager PR agency's assets in Boston, he decided that he was not quite ready to retire the public relations business. He again started this new public relations shop as a solo public relations practitioner, in the same way as he founded the Sterling Hager PR agency back in 1984. Hager's new Main and Madison Group Inc, a Wellesley-based public relations agency, chose the technology service communications area of public relations to be its main field of expertise. Hager's primary goal is to build a new large and potent public relations shop, as he did once in the past with the Sterling Hager PR agency, and to deliver the best public relations services to its clients.

 

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