With the rapid development of communication technologies and with many of the countries, such as the Post Soviet Union countries or China, opening up for European and American companies, many Global brands have received even more opportunities for developing and extending their businesses. Over the last decades some of the most successful companies have been able to become the world's largest multi national and multi business corporations, doing their business in most regions of the world.
General Electric is one of such indeed global brands. The headquarter of General Electric is situated at General Electric company has its offices in many other countries of the world. In fact, General Electric is among the largest leaders in other countries of the world, such as Japan. Growing up, this company has continued to develop and to acquire new businesses, entering and winning more and more of new markets. Today, General Electric company consists of a diversity of businesses. Their number changes with the time, as this company makes new acquisitions or performs business reorganizations.
Nevertheless, General Electric owns a number of business units, which operate the following markets: finances, industrial appliances manufacturing, energy and transportation, consumer finances, healthcare and media communications. General Electric has at least main businesses. Those are , , , , business units position the General Electric company on different segments of the Global market. GE Ecomagiantion, for instance, embodies the General Electric's attempt to position itself as a 'green' company. This General Electric's subdivision has become one of the leading companies on the wind power market. It also develops such ecologically friendly General Electric appliances as hybrid locomotives and photovoltaic cells.
GE Commercial Finance has become one of the largest General Electric's business units, which actually generates up to fifty percent of all the GE's profits. It operates such fields of expertise as Capital Solutions, Corporate Financial Services, Healthcare Financial Services and Insurance. The General Electric company also is a cofounder and an owner of NBC Universal. This media company operates such media areas as Network, Films, Television Stations, Entertainment Cable, Television Production, Sports/ Olympic Games and Theme Parks.
Generation, transmission and distribution of , , industrial , equipment, , , , services and materials, such as , and General Electric products and businesses it operates. General Electric has its brand presence in over one hundred different countries of the world.