Guinness character African advertising campaignAdded on 06/26/2006 to Articles Directory / Advertising / advertising campaign / Michael Power
The Guinness character advertising campaign can indeed be considered rather unique and extraordinary, as through this advertising campaign the Guinness company was able to double its sales in Africa, to win the alcohol market of that continent and to raise up its brand recognition to over ninety five percent. Find our more about the Guinness character advertising campaign from this article.
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