Articles of category "Advertising agencies"

Eleven Tips for Working with an Ad Agency
Added on 08/04/2006 to Articles Directory / Advertising / Advertising agencies
Think you work well with your ad agency? You probably don't. Companies go to ad agencies to get results. And if you're like most companies, it is a very one-way relationship. This is especially true when your company is larger than the ad agency. Although you have the size advantage, they have the edge with experience. Remember, they do advertising for a living! Don't expect to go into the relationship as the boss of them just because you're paying them.
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TBWA Worldwide is Advertising Age Magazine's 2004 Global Agency Network of the Year
Added on 03/01/2006 to Articles Directory / Advertising / Advertising agencies / TBWA
TBWA Worldwide is Advertising Age magazine's 2004 Global Agency Network of the Year. TBWA Worldwide is one of the world's fastest growing top ten agency networks. TBWA is Omnicom's most creatively led network. It has a reputation for more quirky or "disruptive" work. TBWA expanded rapidly in the final years of the 1990s to become a worthy partner of BBDO and DBB.
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T3 (The Think Tank) is recognised with three web marketing awards
Added on 03/01/2006 to Articles Directory / Advertising / Advertising agencies / T3 advertising agency
"Part advertising agency. Part marketing consultancy. Full-time idea factory." This is a description of the T3 agency, taken from their website. Indeed, working in the atmosphere that reigns in the agency, people can 'balance their work and their personal lives'. At T3 (which stands for The Think Tank) they have managed to create an out-of-the-box environment.
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Professional life of F.W. Ayer - the founder of N.W. Ayer & Son American Newspaper Annual
Added on 03/01/2006 to Articles Directory / Advertising / Advertising agencies / N.W. Ayer & Son
In 1868, Ayer gave up an offer of seven hundred and ninety nine dollars a year to teach and entered the world of advertising. He started his career, working for Dr. Boyd, a friend of his father. Dr. Boyd was a director of a weekly religious newspaper, called the National Baptist. Ayer was offered a twenty five percent commission, selling an advertising space for the publication. By the end of the year, he was offered an annual salary two thousand dollars.
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Adpartners as one of the leading UK advertising agencies
Added on 03/01/2006 to Articles Directory / Advertising / Advertising agencies / UK advertising agencies
The Adpartners advertising agency is an integrated communications group that was founded more than twenty five years ago. The agency provides its clients with intrusive, informative, persuasive, responsive campaign solutions. It has specialist knowledge and expertise in through-the-line advertising, promotion and internet advertising techniques and marketing disciplines, etc.
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Massachusetts Teachers Association uses education ad to attract attention to education
Added on 02/28/2006 to Articles Directory / Advertising / Advertising agencies / Advertising agencies for education
On February 13, 2006, the ad campaign for providing children with a well-rounded education started. It was launched by the Massachusetts Teachers Association. The 60-second radio advertisement, entitled "Declaration," was aired on AM and FM stations in many of the state's media markets. The spot calls to mind public education's historic importance to the American democracy.
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Advertising with TV and radio stations can be affordable
Added on 02/28/2006 to Articles Directory / Advertising / Advertising agencies / Radio advertising agencies
A great number of business owners have a firm belief that they cannot effort TV and radio advertising. Things are not exactly what it seems prima facie. The National TV advertising is really quite expensive and out of major entrepreneurs' price range. At the same time, advertising on local stations and, especially, on cable television can be surprisingly affordable.
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The nation's fastest growing print media agency - STG Media Corp.
Added on 02/28/2006 to Articles Directory / Advertising / Advertising agencies / STG Media
In August, 2005, STG Media Corp. opened its office in Toronto, Canada. It brought on Terry Frendo, a former V.P. of Advertising for CanUsa publications, who has developed a great number of various Canadian business relationships in the manufacturing, distribution, public relations, government, sports nutrition and health & fitness industries.
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Full Service Advertising Agency - An Integral Part Of Modern Industry
Added on 02/24/2006 to Articles Directory / Advertising / Advertising agencies / Full-Service advertising agencies
To begin with, let us define what advertising is. Advertising is a public description of a product or service presented in a manner so that other people could get interested in the product/service. Advertising is a part of industry without which we can't imagine the world nowadays. The advertisements are shown on TV, you can hear them on the radio, see on the streets, on the roofs of houses, on specially installed big boards; they can be found in every newspaper or magazine you read.
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Internet advertising agency Strata-G Communications is named as agency of record
Added on 02/24/2006 to Articles Directory / Advertising / Advertising agencies / Online advertising agencies
In February, 2006, Maronda Homes was named Strata-G Communicating as an agency of record for the Cincinnati market. Strata-G Communications is a full service marketing communications agency, based downtown Cincinnati. Public relations and advertising programs, as well as direct mail and interactive initiatives, are included into the assignment. The aim is to raise the awareness of the company.
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Advertising creations as an example of a leading screen printing firm
Added on 02/24/2006 to Articles Directory / Advertising / Advertising agencies / Advertising Creations
A modern industrial printing involves a great variety of different kinds of printing. Equipment and supplies for industrial printing include screen printing equipment, digital printing equipment, label printing equipment, offset printing equipment, letterpress printing equipment, flexographic printing equipment and printing supplies, such as paper, ink, a film and plates.
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LaPierre's Advertising, Inc. provides all types of advertising, from retail advertisement to online advertising
Added on 02/23/2006 to Articles Directory / Advertising / Advertising agencies / Advertising agencies for Retail
Founded in 1980 by Rick and Joan LaPierre, the agency was one of the firsts that came about with the birth of personal computers and desktop publishing software. Due to its growth with new technologies and implementation personalized services, LaPierre's Advertising soon earned a wide recognition. It has become a leading advertising agency that also offers marketing services for a wide range of clients.
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Access Advertising in the world
Added on 02/23/2006 to Articles Directory / Advertising / Advertising agencies / Access Advertising Management
Access Advertising is a leading full service advertising and communications agency that provides integrated marketing solutions. Building the brand awareness around its clients, the agency helps increase their sales and makes their product or service widely popular. Access Advertising offers the following services: ad campaigns, strategy development, brand management, etc.
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Who creates the best advertisements for technology?
Added on 02/23/2006 to Articles Directory / Advertising / Advertising agencies / Ad agencies for Technology
?Think strategically. Communicate effectively. Leads will follow.? This is the credo of the agency Binary Pulse Technology Marketing. Specializing in demand generating programs for the high-tech industry, the agency serves clients, ranking among the elite technology organizations in the world. Binary Pulse creates projects for leading computer hardware and software companies.
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M&C Saatchi's domestic billings in India
Added on 02/23/2006 to Articles Directory / Advertising / Advertising agencies / M&C Saatchi
Before M&C Saatchi built up a shop in the capital, the London-based advertising agency acquired creative workshop Dhar&Hoon. A new organization, M&C Saatchi Communications, was headed by the former JWT president Kamal Oberoi. Ajit Hoon and Abhinav Dhar remain directors in the new agency. M&C Saatchi has ten offices across Asia and the new agency has to do a lot to reach the top.
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